Urban Terror Forums: How about promotion? - Urban Terror Forums

SilverFoxZ, on 08 October 2014 - 06:31 PM, said:

That's a bit mean.... but there will always be the people who don't share the same opinion :)


But as I stated somewhere else on this forum, a small teaser trailer would go well to at least put out the existence of an arena style game that is being worked on. Like that Toxxic game thing, a new arena style game that's coming out, personally I would prefer a free game to a Payed game just like I prefer Home-made music to commercial crap.

Make a game look fun (in a trailer or something).... then reveal it's free....... I already need to change my pants.

How about the Devs hold a competition for whoever can make the best UrT trailer?

Take small steps and if UrT HD gets popular, then save together a bit of money and make a commercial for the TV.

I think that the Trailer path on Youtube might work and even without spending a dime. Game trailers get watched a lot, especially if you add proper key-tags to your video. If it gets many views, some Youtuber might even review it on their own accord without being asked.

This post has been edited by Kolossus: 09 October 2014 - 11:58 AM

Frankie V, on 08 October 2014 - 07:01 PM, said:

Nice words Frankie, you almost made me cry. True words right from the heart!

Anyway a marketing strategy urt could handle is guerilla marketing. This strategy can be done without having any costs (or just a little bit). We really should've a word about this, one-to-one. I've got some great ideas for making this work, without having any costs!

Fleuv, on 09 October 2014 - 07:56 PM, said:

It might work but we'll need some bananas, and someone to train the gorillas.

thelionroars, on 09 October 2014 - 11:12 PM, said:

lol, make sure they are vacinated; but seriously, all the Devs need to do is hold a UrT trailer competition and just give the winner bragging rights or something.

Dark-knight, on 10 October 2014 - 07:00 AM, said:

You've to consider that one promotional product wont be enough, there have to be plenty of them. Yes I agree, creating a trailer is one of the most important products to have. But only posting it on the forums or on youtube won't be enough to make it real popular. Therefor is a channeling really important, channeling is spreading your promotional product on as many places as possible.

If you're going to spend money than you should make an overview of what channel and product is the best to choose for. But in this case no money is involved, but time is. So this would be one of the most important condition, including efficiency of course to prioritise our promotional products.

Now an example about choosing a channel with the best rendement, where the product is the trailer:
Channels..

• Random players on games similar to UrtHD
  
• Oldschool players who think urt is ancient and don't know about the new game (of course they dont play urt anymore).

So which channel will you target?

• Time: It won't cost a lot of time to select players
  Efficiency: Not many players will be interested, perhaps because they already like what they are playing now or maybe they don't. Than they probably will have a look but than the question remains will they like, try and play it eventually?
  
• Time: It will cost way more time to find or find a way to get in touch with these oldschool players.
  Efficiency: The player definitely will have a look and most of them will try it out. They will probably try to hook up some old friends and may also bring some new friends. But for how long will they stay? The question remains..

In this case I would definitely prioritise channel 1 as most important.

Hopefully you guys now understand what I'm talking about, it seemed like no one understood me yet.

This post has been edited by Fleuv: 10 October 2014 - 06:06 PM

Frankie V, on 10 October 2014 - 07:36 PM, said:

I know about those videos that are already on youtube, what I'm suggesting is a 30sec to 1min video describing/showcasing urban terror and all its features. and we could post the best video on Reddit or something and say "hey look at this game I just found" or something like that.